Our Story: Zenith Affair
Established in 2005, Zenith Affair is a reputable international luxury business consultant and event organizing company. It provides a full suite of personalised services from the conceptualisation to the promotion, development and management of businesses, especially with jewellers. It also organizes private exclusive events across South East Asia to meet the needs of its clients. Additionally, Zenith Affair undertakes to assist customers in post events and sales.
Zenith Affair has represented many global jewellers that are unique in their design, sophistication in style and with finely crafted jewellery made by skillful artisans. The firm excels in shaping and positioning these jewellery companies into Southeast Asia’s leading elite brands.
Zenith Affair maximum potential by selecting the appropriate branding, targeted marketing strategies and dynamic business development plans to complement the unique requirements of each jeweller. Zenith Affair’s advisory capacity goes as far as to include consultancy in back-end work processes and taxation matters. The firm is well known by having and sustaining long term relationships with jewellers worldwide, that sought after its expertise to help bring them to the forefront of Southeast Asia’s dynamic jewellery scene, via a guidance of step-by-step business process.
ESTHER HO, FOUNDER
Founder and Managing Director of Zenith Affair, Esther Ho, is a veteran in the jewellery industry, having worked for international companies and across the globe for the last 30 years. Having established strong relations with both the industry’s insiders and high net-worth jewellery lovers, Ho’s own jewellery consultancy and elite event management had been highly anticipated for a long time before its launch in 2005 – hence the instant success of Zenith Affair.
With an eye for gems of the finest quality and design, as well as an in-depth knowledge of the Southeast Asian clients’ preferences, Ho singles out jewellers with the potential to become international names. She then provides effective retail guidance with her talent for numbers and highly effective sales strategies. From exhibitions worldwide to private luxury launches, Ho brings with her a wealth of sales and event experience, and her loyal following of Southeast Asian buyers help to make each and every event that Zenith Affair organises a resounding success.
MONITA HARIANTO, MANAGING DIRECTOR
Educated and lived in Singapore, Indonesia, the United States of America and Japan, Monita joined Zenith Affair as Managing Director in 2014 to bring the consultancy’s enlarging business to the next level. She is the springboard that brings about more creative strategies while she spearheads new developments for clients.
Harianto’s global network, strong organisational skills and keen attention to detail will serve to elevate the quality of every business consultancy and event that Zenith Affair is tasked with. Her international portfolio will also bring about a greater intercultural awareness that is sensitive to the needs and wants of the international clientele in Southeast Asia today.
- Conceptualisation of start-up business concept and model
- Branding design including design of logo, office logistics such as namecard and letterhead, and retail packaging
- Retail concept including visual merchandising display and store décor
- Development and management of the business, including back-end operations
- Proposal and execution of sales and marketing strategies
- Media relations
- Out-of-the-box conceptualisation of theme and decor
- Logistics planning and handling from rental to freight services to actual day transportation
- Elegant and luxurious décor, displays and hiring of models, if necessary
- Invitation list and management
- Event execution
- Provision of entertainment to tie in with the theme
- Provision of gourmet food and beverage